Newfoundlanders rarely feel like they're on the cutting edge of anything – but thanks to their decades-long commitment to regenerative tourism, which revives their struggling communities by celebrating local culture, they may be just that. As the last province to join Canada in 1949, the region's recent history has been marked by the collapse of their main industry (cod fishing) and the despair that followed. Once considered too rugged, isolated and impoverished to attract many visitors, it was, in part, the stories about the fun-loving hospitality towards the plane passengers who were forced to land in the small town of Gander on 9/11 that brought worldwide attention to the area.
